About
Meet the Maker
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Hi, I’m Emily — illustrator, stationery lover, and founder of New Forme. I’m based in Sheffield, where I work from my home studio designing everything you see in the shop.
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I started New Forme as a way to combine the things I love most: drawing meaningful art and creating products that help people feel good in their everyday lives.
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The heart of what I do is illustration — especially custom house portraits. I love capturing the details that make a home feel special, whether it’s a cosy flat or a family cottage. Each piece is drawn by hand using Procreate, and I work with lovely customers from all over the world.
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Alongside the artwork, I design a small range of wellness-focused stationery — guided journals and sticker packs that are cute, practical, and designed to support healthy habits. I’ve always had a soft spot for journaling and paper goods, so creating these products felt like a natural part of New Forme.
